Books

• The Silk Road Rediscovered

  Anil K. Gupta, Girija Pande, & Haiyan Wang Jossey-Bass

  By 2025, China and India will be two of the world’s four largest economies. By then, economic ties between them should also rank among the ten most important bilateral ties worldwide. The Silk Road Rediscovered is the first book ever to analyze the growing corporate linkages between India and China.

  Shanghai Electric earns its largest revenues outside China from India?

  As these developments illustrate, pioneering Indian and Chinese companies are rediscovering the fabled Silk Road which joined their nations in ancient times. Winning in each other’s markets is also making them stronger and whetting their appetite for further global expansion. This book examines how Indian companies such as Tata Consultancy Services, Mahindra Tractors, NIIT, Tata Motors/Jaguar Land Rover and Sundaram Fasteners have figured out how to win in China. Their experiences may inspire and offer lessons to other Indian companies. The book also examines how Chinese pioneers such as Lenovo, Huawei, TBEA, Haier and Xinxing have made a strong commitment to India and are beginning to realize the fruits of this commitment. The key lessons that emerge from these analyses are: the odds of success go up dramatically when executives adopt a global rather than local-for-local perspective and are skilful at learning on the ground.

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• Getting China and India Right

  Anil K. Gupta and Haiyan Wang Jossey-Bass (John Wiley), February 2009

  Many multinational corporations think of China and India largely for off-shoring and cost reduction and limit their marketing to the wealthiest few. With such shortsightedness, the opportunity of the century will pass them by, argue business strategists Anil K. Gupta and Haiyan Wang.

  To help business leaders develop robust global strategies in the age of China and India, the authors uncover the surprising range of the hidden opportunities and challenges presented by these emerging giants. They reveal the secrets to capturing the hearts, minds, and wallets of consumers there and to leveraging the complementary strengths of each country to achieve global dominance. With their enormous populations and rapid economic growth, China and India are the only two countries to feature four different realities, each strategically crucial to the future of any global enterprise.

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• The Quest For Global Dominance

  Anil K. Gupta, Vijay Govindarajan, & Haiyan Wang, Jossey-Bass, March 2008

  The Quest for Global Dominance is the world's most respected guide to how a company can design, implement, and reassess its global strategy. With each passing day, every industry is becoming a global industry and every business a knowledge business.

  For most medium to large companies, globalization is no longer a discretionary option, but a strategic imperative. Based on our 20+ years of research into and/or consulting work for over 200 corporations (including Caterpillar, IBM, Infosys, Marriott, Microsoft, Nokia, Procter & Gamble, and Wal-Mart), we address some of the most critical questions pertaining to global strategy:

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